E equals MC squared was founded in 2007. The brand was originally dedicated to providing design services to major global clothing brands. E equals MC squared online store was launched in 2023. E equals MC squared brand has always been inspired by life and street culture. We are good at using design techniques that combine street and fashion to express the diversity of gender-neutral outfits. We use clothing language to express diversity for men and women. We also focus on adhering to the life philosophy of street culture.

Brand Introduction

E equals mc squared is more than just a fashion brand; it is a symbol of the profound relationship between energy and mass, where quality and detail are paramount. Inspired by the groundbreaking equation that revolutionized modern physics, our brand embodies the principle that the energy we bring to our consumers stems from our meticulous control over quality and attention to detail.


---“Making Streetwear for the Youth!”

E equals mc squared is dedicated to embodying its brand essence in every aspect. From design, style, fabric, cutting, to color matching, every detail reflects the brand's positive and vibrant outlook on life, which is one important reason why E equals mc squared can win the love and recognition of the youth.

Moreover, E equals mc squared strives to make its exclusive streetwear more accessible and affordable to the youth by eliminating middlemen and reducing traditional distribution channels, ensuring reasonable prices without compromising on quality or style. E equals mc squared products serve as a medium for expressing an optimistic approach to life, a passion for exploration, and a love for living, helping more young people express their individuality and stand out from the crowd.


We strongly believe that it is unfair that those of us in developed countries have an abundant selection of clothing to wear while hundreds of millions worldwide go without clothing every day. We are convinced that there is always more we can do to improve our world, and with your help, we can make a difference.

We will donate to a child in need with every purchase you make! E equals mc squared has partnered with a non-profit organization and is committed to donating to a child in need! Our vision extends beyond being a sustainable brand- at E equals mc squared, our motto is to give back more than we take.

Let's strive to redefine traditional boundaries - we're here to help you do it. We hold the highest standards of craftsmanship, authenticity, and originality.

Check out our unique designs today, and together we'll change lives!